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Cognac Monnet, c.1927
18" x 27"
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Cognac Monnet, c.1927-Leonetto Cappiello-Art Print

Cognac Monnet, c.1927By Leonetto Cappiello

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About This Piece
The Art
Leonetto Cappiello’s exuberant “Cognac Monnet” advertises sunshine in a glass with swirling solar flares of bright, energizing yellow. From Italy, Cappiello (1875 – 1942) modernized advertising into a powerfully eye-catching art form which brilliantly linked fun, pleasurable imagery with the products being sold. A former caricaturist, the self-taught Cappiello became a groundbreaking artist and advertiser, creating nearly 1,000 flamboyant posters in 40 years. Considered to be the father of the modern poster, Cappiello led the Art Deco movement, and continues to strongly influence current advertising techniques.

This art print displays sharp, vivid images with a high degree of color accuracy. A member of the versatile family of art prints, this high-quality reproduction represents the best of both worlds: quality and affordability. Art prints are created on paper similar to that of a postcard or greeting card using a digital or offset lithography press.
Product ID: 10091290A
The Artist
Leonetto Cappiello (1875 – 1942), considered to be the father of the modern poster, revolutionized advertising and turned it into a collectible art form. Self-taught, the Italian Cappiello was originally a caricaturist who became the most significant European artist of the early 20th century by masterfully linking products with strikingly colored, contemporary, memorable images. In 40 years he created 1,000 works, including innovative posters for beverages, ballet, literature, plays, travel and music halls. Cappiello led the Art Deco movement, and set standards which are still fundamental to today’s advertising.
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